| What We Do |
We don’t sell cars… we drive showroom traffic.CarSpots.ca provides high-end radio advertising targeted specifically to the automotive industry.Simply put…our commercials kick ass! By partnering with us, you’re backed by a multi award-winning creative team, fully-licensed professional music and high definition sound effect libraries, out of this world production and our 5-Star Automotive Line Up... This means your message stands out. Our commercial campaigns are written, voiced, produced and delivered to you as a complete package in .mp3 format via e-mail or a totally secure FTP download. When we approach a commercial campaign we keep your desires strongly in mind. Nobody knows your business better than you! So we work with you to create a sound that represents your business. We bring new and interesting ideas to the table to help deliver your message and help it “cut through the clutter.” By using our creative writing and marketing knowledge, we create a "wall of sound" that stands out on the radio and drives your message home. CarSpots.ca can create custom commercials for any brand or event. We also have a large bank of tried and tested commercial concepts that can be edited with your dealership information or used as a jumping off point for custom spots. Click to listen to the CarSpots.ca Demo Want to hear more?Click to listen to some of our favorite commercials. These spots can be produced with your specific dealership information or used as a jumping off point for other spots.
NEW!!
TITLE: Emergency Used Liquidation EventTITLE: Bare Knuckle Bulk Pricing Event CATEGORY: Event Advertising POSTED: June 24, 2010 CONCEPT: Sock it to 'em hardsell. NEW!! TITLE: Luxury Brand Sale CATEGORY: Event Advertising POSTED: April 22, 2010 CONCEPT: Go Auto was holding a Luxury Sales Event, and it called for a big radio presence without that hardsell approach. It's a classier approach to event ads. NEW!! TITLE: Wild Mile Sale CATEGORY: Event Advertising POSTED: April 22, 2010 CONCEPT: Another example of the CarSpot.ca "wall of sound." NEW!! TITLE: 3D Sale CATEGORY: Event Advertising POSTED: April 22, 2010 CONCEPT: This spot was a blast to produce. It's a play on a 3D, 3 Day Sales Event. A radio ad... in 3D!!! NEW!! TITLE: Two Day Blowout CATEGORY: Event Advertising POSTED: April 22, 2010 CONCEPT: Hard hitting and aggressive, this spot tells it like it is... TITLE: Race to the Finish CATEGORY: Brand Ad POSTED: April 5, 2010 CONCEPT: This is a fun spot capatalizing on reality show hype... Production and voiceover was provided by CarSpots.ca, client supplied script. TITLE: Big Buck Bang CATEGORY: Event Advertising POSTED: March 10, 2010 CONCEPT: This is another example of a hard sell event ad with a comedic twist. Breaking up a hard sell with sound effects and VO helps avoid the tune out factor - plus it's fun for the writers! TITLE: No Gimmicks CATEGORY: Event Advertising POSTED: March 10, 2010 CONCEPT: This is an event ad produced for Kamloops Honda paying homage to smart shoppers. Leave out the bull, and tell it like it is. TITLE: Nothing Fancy CATEGORY: Brand Ad CONCEPT: This is the first in a series of brand ads for The Grande Prairie Used Superstore, focusing on what their not in order to highlight what they are. It's a bare bones, tell it like it is approach. We found a gem of a voice in Bob who sounds a lot like Sam Elliot. TITLE: Sum-ter Sale CATEGORY: Event Advertising CONCEPT: This is another fun Medicine Hat Hyundai spot for their summer in winter sale. Their Sum-ter Sale started a few days after Groundhog Day, so we capatalized on that fact and had our own Punksatawney Phil make an appearance. TITLE: Guilty Cars CATEGORY: Brand Ad CONCEPT: This was one of several ads promoting Go Auto's website GuiltyCars.ca. It's a fun play on the roving reporter - inspired by Anchorman and the WKRP in Cincinnati "Turkey Drop" episode. TITLE: n/a CATEGORY: Brand Ad CONCEPT: There is really no way to describe this spot. It's part of a series of brand ads promoting the Grande Prairie auto Group's website, GPAutoGroup.ca. It's the kind of radio that makes you wonder what is was you just heard... Listen and judge for yourself - we'd love to hear your thoughts. TITLE: On the Sidelines CATEGORY: Event Ad CONCEPT: This is a spot promoting a dealer sale gear toward those who missed out on the CARS promotion in the United States. TITLE: 2010 Camaro CATEGORY: Brand Ad CONCEPT: This is a fun promotional spot for the 2010 Chevy Camaro. TITLE: Mother Nature CATEGORY: Brand Ad CONCEPT: This is a co-op spot for Grande Prairie Subaru promoting the benefits of Subaru's full-time symmetrical all wheel drive - especially in a city like Grande Prairie. TITLE: January Juggernaut Sale CATEGORY: Hard Sell/Event Advertising CONCEPT: Medicine Hat Hyundai is our new funnest client ever. Yes, we said funnest. But seriously, they're fearless and each month we take their radio presence in a new direction... TITLE: 3 Day Sale CATEGORY: Medium Sell CONCEPT: Ericksen Infiniti needed to promote their 3 Day Sale with a spot that was urgent but not over the top. We wanted to keep a certain element of class to go along with the Infiniti brand. TITLE: Tiny Sleigh - Remix CATEGORY: Event Advertising CONCEPT: This spot is a great example of how we can re-work CarSpots to fit any promotion... you like a certain sound, need inspiration for a sale... We've got a stock pile of effective spots that can be tweaked to fit your needs. Tiny Sleigh was originally a :30, but we turned it into a :60 for Medicine Hat Hyundai as it was the perfect fit to promote their Stuff a Santa Fe Holiday Promotion. TITLE: Grand opening CATEGORY: Hard Sell CONCEPT: This spot was created for the all new Yorkton Hyundai. They wanted a big sound to take over the Yorkton airwaves and announce their arrival in a big way. TITLE: Blowout CATEGORY: Hard Sell/Event Advertising CONCEPT: This spot was created for David Dedman Pontiac Buick. This was their final sale... ever. As of the New Year they flipped to Yorkton Hyundai. TITLE: Boxing Week Blowout CATEGORY: Hard Sell/Event Advertising CONCEPT: Boxing Week means savings with the Grande Prairie Auto Group. This spot rounded out their annual event. TITLE: The Dream CATEGORY: Brand Ad CONCEPT: This spot is a brand ad created for Manhattan Motor Cars. Lots of sound imagery! Not your typical CarSpot... TITLE: Go Auto - Website CATEGORY: Brand Ad CONCEPT: Go Auto has taken a very frank, friendly and "fetching" approach to their brand advertising, positioning themselves as "the car buyer's best friend." This is an example of one of their brand ads. TITLE: Offsite Super Sale CATEGORY: Hard Sell/Event Advertising CONCEPT: This spot combines two voices to break up the hard sell sound and keep the spot more interesting throughout the full 60-seconds. TITLE: Damn, I'm Good! CATEGORY: Comedy/Hard Sell CONCEPT: This spot is a fun approach to a hard sell event ad. It combines a bit of comedy with a bit of hard sell to lighten up what can sometime be an overwhelming 60-seconds. TITLE: Province Wide Elimination Event CATEGORY: Event Advertising CONCEPT: This spot addresses the automotive economic climate and the benefits to consumers during the Grande Prairie Auto Group's Province Wide Elimination Event. TITLE: Ramiversary CATEGORY: Hard Sell CONCEPT: Instead of touting the typical "Anniversary" ad speak we turned Grande Prairie's Anniversary into a Ramiversary promoting their amazing Dodge Ram Lineup. TITLE: Trifecta CATEGORY: Straight Sell/Event Advertising CONCEPT: This spot combined several brand offers into one giant sale. It's a lighter approach to sale advertising. TITLE: Not Professionals CATEGORY: Comedy CONCEPT: This ad was a blast to produce! Instead of using a professional voice to sound like the un-professional announcer, we brought one of our close, personal friends into the studio to use and abuse him. (Hey, he "works" for beer - we couldn't go wrong!) Once Brent stopped pronouncing "Mitsubishi" "Mitsubooshi" we got some real gold. TITLE: Bueller CATEGORY: Comedy CONCEPT: This spot is a fun ad that talks about the exciting fleet sale at Grande Prairie Nissan with an announcer who musters all the excitement he can - which doesn't say much. TITLE: Employee Pricing CATEGORY: Hard Sell CONCEPT: This is a hard sell spot promoting Ford Employee Pricing. TITLE: Cash for Clunkers CATEGORY: Hard Sell CONCEPT: A hardsell spot for the Cash for Clunkers Promotion. TITLE: Morning After CATEGORY: Comedy CONCEPT: This was a fun spot! Medicine Hat Hyundai needed radio to promote their 24-hour test drives. Potential customers had some time to get up close and personal with their new Hyundai... A concept you could take in a million different directions! TITLE: Brand Ad for Mega Automobile CATEGORY: Hard Sell CONCEPT: Just like it sounds... it's a brand ad for Mega Automobile in Gatineau, QC. TITLE: SlashDOWN Event CATEGORY: Hard Sell CONCEPT: This is a sale spot with a different production approach for a very different type of car sale. It's very grainy and unique to listen to. TITLE: Sham Sale CATEGORY: Comedy CONCEPT: This is the sequel to the Willy Hayes spoof spot featuring an impersonation of the pitchmen we all love to hate... TITLE: Willy Hayes CATEGORY: Comedy CONCEPT: This spot was a lot of fun! We made fun of the cheezy informercial man we all love to hate. A comedic approach to sale spots. CATEGORY: Hard Sell CONCEPT: You won't believe this voice. Big Big Big. A straightforward sale spot for Southtown Chrysler... backed up with some serious growl. TITLE: Stompede CATEGORY: Hard Sell CONCEPT: A spot promoting Grande Prairie Chrysler's annual Rodeo Roundup Event. TITLE: Show me a Sign CONCEPT: A light spot featuring - believe it or not - only 3 voice talents to re-create a southern church vibe... TITLE: Big Voice Guy CATEGORY: Comedy CONCEPT: A tongue in cheek spot that pokes fun at the cliche big voice hard sell. TITLE: March into Spring CATAGORY: Event Advertising CONCEPT: Spring is coming... This is an army themed spot for a "March into Spring" Sales Event. TITLE: Trucks Gone WILD! CATEGORY: Straight Sell CONCEPT: This is a hard sell spot promoting a Cars/Trucks Gone Wild Sales Event. It's a play on the "Girls Gone Wild" videos. TITLE: Halloween Costume CATEGORY: Comedy CONCEPT: This was a theme ad promoting dealership incentives for the month of October. TITLE: Tiny Sleigh CATEGORY: Comedy CONCEPT: This is a holiday themed ad promoting the dealership incentives for the month of December. TITLE: Epic Movie CATEGORY: Comedy CONCEPT: This was a fun spot to create. Grande Prairie Nissan built a new facility and moved across the city and needed an ad to promote the fact that they moved. So we blew up their old location in a movie trailer spoof ad. TITLE: Giant Sales Event CONCEPT: This is another example of our larger than life sales event ads. TITLE: Midnight Madness CATEGORY: Hard Sell CONCEPT: This is a halloween themed sales event spot. TITLE: Beat The Heat CATEGORY: Hard Sell CONCEPT: This is a mid-summer spot promoting monthly incentives. TITLE: Lease Rates CONCEPT: This is a very straight forward spot. No music, no hype. Just the details. An honest, yet urgent sell. |
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